Evaluation 6) What have you learnt about technologies from the process of constructing this media product?

Evaluation 4): Who would be the audience for your media product?

Evaluation 2) How does your media product represent particular social groups?

Evaluation: Question 3) What kind of media institution might distribute your media product and why?

What media institution would you use to distribute improved from Rex997

Evaluation7) Loooking back at your premilinary task, what do you feel you have learnt in the progression from it to the full product?

 preliminary task:

The preliminary task was a short 30 second clip that we were to film in preparation for the real production. The aim of this was to be introduced to the process of filming and editing. Another aim was to find who would be suited in a role within the thriller film production. Most Importantly, the preliminary task was used to reflect on and see what we could improve on in terms of cinematography and editing for the final product.

Video of the preliminary task:

  

Technical filming areas I have now improved in:                                                                                   Within filming, I am now better at shooting from a range of angels. This was evident when a low angle close up shot was taken of the female victim as she is walking home and there is emphasis on her foot movement. This provides more analysis for the audience and allows them to understand that she is walking home alone. I wasn't really confident in taking close ups and angles in my preliminary this was mainly because we didn't understand the importance of low angle camera shots, during a conversation.

 

 

Also, I am now better at shooting film movement. A tilt shot was used to view the male antagonist as he comes into the kitchen to murder the female victim. The film shot shows more emphasis on the male antagonist as he enters the kitchen. For the audience the camera movement will create more tension and suspense as the tilt shot makes him more intimidating and superior. Again, in my preliminary, I didn't really experiment with movements. The tilt we used was more focusing on where the 2 characters were walking on rather than them.

With editing, I have improved on using sound that is useful and appropriate to the scene. For instance, we used diegetic sound of rustling and breathing when the male antagonist approaches with the knife to murder the female victim. This use of the diegetic sound will make sense to the audience for they will hear dialogue from the antagonist that will contribute to the tension that has been created. In my preliminary, the sound we used didn't make any impact in any scene apart from natural sounds you expect to hear. This was because we didn't understand the importance of the use of sound.

Also, in editing, I have Improved the use of a reaction shot. In other words, I have made the use of a reaction shot more significant in our film production. A reaction shot is used when the female wakes up from a brutal dream(of the antagonist murdering her). For the audience, this will create a sense of relief from the tension they were having. But they are truly mistaken. In the preliminary, the reaction shot wasn't really valued as it was used only during conversations. We were not expansive enough with the reaction shot, in other words in other words the reaction shot didn't add any significance.

In our preliminary task we also lacked understanding in the importance of the use of background space in film scenes this is shown in our Image.

 

In our thriller, we eliminated unwanted background space when we filmed a mid-shot of the make antagonist coming into the kitchen to murder the female. This showed that we improved our knowledge on the significance of background space. 

 

 

PLEASE PLAY THE LINK BELOW WHICH DESCRIBES MY PROGRESSION FURTHER FROM THE PRELIMINARY TASK.

 

"https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/136869152&amp;auto_play=false&amp;hide_related=false&amp;visual=true"></iframe> 

 

 

 

 

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  ;                                                        Personal reflection:

The thriller was up to a good standard. The reason why I think it was is because it fulfilled conventions that a thriller is expected to fulfil. 

  

 I mostly enjoyed the editing that took place for the thriller production as we experimented for the  right sounds to use in this production. This was with the use of the software's final cut pro and logic pro.

Evaluation5):How did you attract and address your target audience.

Secondary research:

I used secondary research in order to help me attract and address my target audience. The reason is because secondary research helped me to identify the conventions that are used in a thriller to appeal to the target audience. For instance, secondary research helped me to identify the convention of a female victim with the colour of the clothes that she is wearing to connote her vulnerability.

Further from my research, I found the target audience of thrillers are people aged between 15-40, unisex, employed people, students or unemployed people. Also, the target audience are all ethnicities, it is not specific to one race.

The thriller audience enjoys conventions that are in the thriller genre, mainly the types of characters, especially the male anatgonist who is used to intimidate other characters in the movie and to be the person that the audience fears. Another convention, that is liked by the audience is the Iconography used. The iconography in thrillers is usually blood, weapons and money and all these conventions appeal to the audience into seeing what happens next.

The emotion that the target audience feel towards the thriller genre are tension, fear, excitement and suspense. These emotions among the target audience mainly occur when the action is taking place. Overall, the audience will have enjoyment in unique characters and plots that are twisted.
From my research, I decided that the target audience for my product should be:

Age/s: 15-40

Gender: Unisex

Ethnicity: Diverse

Occupation: Mainly students/employed and unemployed people

Hobbies/Interests: Socialising, watching thrillers and horrors, going out and being thrilled in many ways.

Attracting my target audience:

I designed a questionnaire to receive the expectations of my target audience and what they wanted for my media thriller product. The questionnaire results helped me to realise the elements and conventions that I needed to include within my thriller. This was good because the results were specific, relevant to my ideas and the feedback was from people I wanted to appeal to.


Four questions asked in my questionnaire:

One key question I asked was "What thriller character appeals to you the most out of a female victim ,antagonist and a protagonist? Most answers I received were for the male antagonist. This meant that I needed to make the male antagonist the main focus in my thriller film, to make sure that I was addressing my target audiences needs and desires.

Another key I asked was "What is your favourite sub-genre thriller? The options were out of psychological,crime,horror and action. The results showed that most people said that their favourite was psychological. This meant that I should use a psychological element within my thriller to appeal to the target audience and try to attract them.

Also I asked a key question of "What gender victim do you prefer?" between a male or female. The majority of the answers were in favour of a female becoming the victim. This means that I need to have a female as the victim, in order to make it more appealing.

Feedback from my target audience:

Positive: People in my target audience had enjoyed the thriller I made with my group here are the some of the positive comments I received:
"The thriller had carried out my expectations, in terms of making me excited but with fear at the same time. I found the characters very appealing in different ways".- Sean Mutiso 17 years old.
"The thriller lived up to the standards of the film genre, especially with the tension that was created"- Jordan 17 years old.

Negative: However, other people in my target audience had disappointing feedback to say about my thriller, here are some of the negative comments:
" In my opinion, the thriller was too typical and also it didn't create much tension as I had expected".- Samuel 18 years old.
"The narrative of the thriller was too complex for me, it was hard to follow the thriller, for it wasn't making sense".- Chloe 18 years old.



Focus groups:

These focus groups show the production and work of our thriller production in process.

Evaluation1): In what ways does your media product use, develop or challenge forms and conventions of real media products?

THE TASK:

The task was to produce a 2 minute thriller opening, that fufills the conventions and expectations of it's film genre. This must be the result of the research and planning that we did before we started filming and editing.In additon, we had to use all of the micro-elements within our thriller productand ensure we were following conventions.

GENERIC CONVENTIONS OF A THRILLER:

In cinematography, conventions involve film shots,angles and movement. One convention, is a high angle which is used to show the inferiority of a female victim or a protagonist. Another convention for thriller within cinematography is the use of a low angle. Low angle shots is used to show the superiority of the antagonist during the film, it makes the antagonist more intimidating to the audience than the other characters. A close up shot is another convention as it is used to view  detail of Iconography and character etc. With editing, the generic conventions are slow paced editing which is used to build up tension amongst the audience. Fast editing, is a convention as it speeds up tension and suspense amongst the audience. In Mise en scene the generic conventions of iconography are gun, knife and blood. The types of characters are victims and antagonists.



GENERIC CONVENTIONS WITHIN MY THRILLER:



Cinematography: One convention that we used is a close up shot on the female victim. This will show the audience and give the impression that the girl has just had a disturbing dream, therefore showing the effectiveness of what this shot has on the audience. This uses and develops conventions because from my research I found close up shots that are used in existing thriller films create and influence the impact of any action that is taking place.

Editing: Slow paced editing, is mainly used to build up tension and suspense among the audience. This happens when the antagonist steps into the kitchen to murder the female victim. This will be effective in making the audience see what is going to happen next with the suspense that is building.

Fast paced editing is used when the female victim is attacked. This speeds up the action in the film and the tension within the audience as the victim is being murdered. This develops conventions.

Sound: Non diegetic sound is used in the thriller with the soundtrack. This gives the impression to the audience that the thriller would be haunting and the sound will have an influence in the tension that will later be created within the audience.

MES:

Costume: The main colours of the costume that we used were black and white, the victim wearing white while the antagonist is wearing black . This was to inform the audience the characteristics of the characters which the colours connote in the thriller. White will connote vulnerability and weakness of the female victim. Black will connote bad motives of any person.

Iconography:  The Iconography that is used in the thriller fits the expectation of the audience. A phone is used by the female victim to text the antagonist a message that is going to motivate him to murder her as a result of his obsession. This shows the significance of the mobile phone. This Iconography is used in the first movie of Scream where the girl Dru is being blackmailed by a masked killer on a phone. Even though, the phone has been used differently, it still has significance.

Knife, is another Iconography that is in the thriller used by the male antagonist. The knife will connote the bad and evil intentions of the male antagonists towards the female victim as he murders her or tries to. Similarly, in Scream the masked antagonist breaks into the house to kill the female victim. This develops conventions of the thriller genre.

Setting: The setting also fits the expectations of the audience in terms of convention. The setting is a house where the female victim is the only person living there. The house is isolated which is the reason why it fits with the conventions. The house is where the main action will take place making it significant. This shows the use of conventions.



CONVENTIONS OF A TARGET AUDIENCE AND OPENING CREDITS:

The target audience  like to get an emotional response that is being scared,anxious and frightened . In the case of thrillers, the generic convention will be a to appeal to an audience that is aged 15 and over. The reason for this age is because a target audience that is below the age of 14 will not be able to relate to themes of thrillers and they will also not be able to watch the content. This is what we took in consideration when we were making our thriller, to make sure our content used and developed that of the 15 certificate.



THE NARRATIVE CONVENTIONAL STRUCTURE THAT WE FOLLOWED:

The narrative theories we used for thriller were aristotle and barthes theories. The aristotle influence comes when there is a climax of the tension when the female victim is being tormented. The Barthes influence comes into play with the connotation of the vulnerability of the female character and the connotationsof the bad motives of the antagonist.